In the work place The two men; Don and Andy are nogotiating. Andy seems to have the power between the two of them, this is shown through the way Don gives in and agrees to do things the way Andy wants to do it. Andy has used a persuading way to speak to Don in order to persuade him to do what he wants him to do. Don explains how he didnt really want to agree however he had to because Andy is his boss. This suggests the reason Don gave in was because of Andys superior position. Suggests that anyone can use persuasive language to make someone do what they don't want to do. Even though it explains how Andy has the power it also shows how Don has some power as he does argue back. Implies his not afraid to fight for what he wants. This could be because Don is older and has worked in an office for longer which shows he has more experience even though Don is the boss of him.

This poster is a advertisement for the charity 'CLIC' persuading people to watch 'Text Santa' on ITV to help and raise funds for the charity 'Children with cancer.' In comparison to other posters and leaflets this poster doesn't say the word 'you' to intrigue the reader however it says the words 'text santa' and this sounds like it's talking to the reader to do something specific to help. (imperative) The graphology is simple. It has bold black writing; 'Text santa'  and for people who are already familiar with the programme text santa will be reminded that they can help out raising funds.

 

This advertisement is different to the one above in terms of what it's trying to advertise, however the two posters have their similarities. One similaritite between the two would be that they're both their to persuade. The target audience is aimed at adults, the reason for this is becaue adults are more likely to take part in 'Text Santa' although ut can be for everyone it does tend to target adults. The smoking poster targets adults also and the reason for this is because adults tend to smoke and children dont.

 

 

Types of power - Assymetrical conversations.

Conversation 1
Claudia: Hay, have we got a lesson next?
Me: Yeah
Claudia: What have we got?
Me: English with Ms Luis
Claudia: Where have we got it?
Me: E53
Claudia: Okay thanks hay!
Me: That's okay. Was the homework we had to do on the blog due in today?
Claudia: No not today, i think it's next week.

This assymetrical conversation is equal in terms of power. The reason for this is because claudia and i are good friends therefore we have no reason to talk down to each other, or lable either of us as a higher or lower status than the other person. When claudia starts the conversation with a question, I help her out by answering it which implies I'm happy to help her out as a friend. Once Claudia has finished asking a few questions, she says thanks which implies she's being polite and respectful to someone who she's good friends with. The word 'Hay' is a shortened version of my name; 'Hayley' that she tends to use rather than my full name which is showing the closeness between our friendship. There is also a exclamation mark after 'Okay thanks Hay' which adds enthusiasm to the sentence and makes Claudia sound more polite. I then ask Claudia about the homework, and she responds with a helpful answer like I did for her, previously in the conversation, Which is another example of how were equal in terms of power/status. Overall the conversation shows me and Claudia are equal in the way we speak to each other because the way we respond and respect each other in the same way and neither of us talk down to one another.

Conversation 2 :
Teacher: Excuse me! Stop there please.
*Silence*
Teacher: You're not allowed to wear those skirts, they have to be tailored.
Sixth form student: I don't have a tailored skirt.
Teacher: Well you need to get one. And it has to be black. You can't wear grey.
Sixth form student: Okay I'll have to try and get one.
Teacher: Ill let you off for today but if you wear again I will have to send you home.
Sixth form student: Okay.

Conversation 2 is different to conversation 1 in terms of power and status. The reason for this is because in this conversation the teacher has the power. The teacher is telling the student what she has to do and the student has no choice but to agree with what the teacher is telling the student to do. The student can't be made to talk to the teacher politely however talking with respect to the teacher would be the correct way to do so. The reason for this is because the teacher has more power. When the teacher says to the student; 'Well you need to get one' the student straight away agrees with the teacher and says she will try. The fact that the teacher says to the student; ' If you wear it again I will have to send you home' it shows that if the teacher wants to send the student home for whatever reason it may be, the teacher has the power to do so.

Conversation 3 

Grouping texts

My first grouping of texts was A and C. Text A and text C share similarities. Text A is there to warn and inform adults about using a mobile phone whilst crossing a road. It makes them feel guilty that if they do use their phone while crossing the road they're kids will also. This is because it says 'If you use your mobile whilst crossing the road, your kids will copy you, which persuades them not to do it. The graphology for text A is affective on the audience in a way that it makes them feel bad because it brings their children into it. It reminds them how much they care for their children therefore is a better way to persuade adults not to do so. Text C is an ikea flyer sent by post and persuades people to buy their flooring. It would be grouped with text A because they're both there to persuade. The lexical choices used in the ikea flyer are; 'Sit' 'Lay down' and 'Roll over' which all relate to how you put the flooring together when you buy it. However these words can also relate to commands for a dog which creats a humorous affect on the audience, and also shows that they are instructed words. The words Sit, lay down and roll over are also imperative words which involve having to do something however in this case these words are implying that the process of buying the wooden flooring is so simple and 'lay down' shows they're trying to give that moment of relief to whoever is reading due to the reasonable prices. 

:Text A

:Text C

After grouping Text A and C together, we decided to group text B and D together due to their similarities; humour and entertainment. Text B is an extract from a script of Blackadder goes forth.  The way in which text B is written is a conversation between two soldiers at war.  The way Baldrick is represented in the script is that he can sometimes be annoying with the actions he does and therefore it makes him sound very simple minded. This makes Blackadder sound clever in comparison to Baldrick because the way Blackadder talks down to Baldrick in a sarcastic manner implies Blackadder is trying to be funny. This creates humour upon the audience. The sentence structure is very simple, in a way that they've been written as short as possible. It makes it easier for people to understand the humour in the text and makes it more entertaining to read. One worded sentences are also added to make an impact on the audience as Blackadder says the word; 'Shame' it sounds funny because he is making fun of Baldrick and is also being sarcastic. Text D is presented differently to text B in terms of graphology, however the two text have their similarities. Text D also  creates humor and entertainment towards the audience. Text D is an opening of a children's book called; 'Captain Prue and her Scurvy crew' Firstly this text is entertainment for children to read. The graphology for this text will catch the eyes of children especially as the picture at the bottom of the text shows 4 funny looking mythological monsters who also happen to be pirates. These type of stories usually tend to stereotypically target younger boys. The reason for this is because pirates and monsters are usually associated with the words; scary and gruesome and you get boys tend to take a liking to these kind of things. The text also creates humour upon the audience with some of the lexical and sentence choices made. The sentence; 'She made me take a bath!' Complained Niffy Ned. 'And it's taken me years to pong like this.' This implies humour because we as an audience know it's a normal thing to do to take a bath, and makes us wonder the monsters are probably not normal. These exclamation mark after; 'She made me take a bath!' Shows Niffy Ned is in shock he's been told what to do, and he also don't want to take a bath. It also shows he's being serious which creates irony upon the audience because to us this sentence sounds funny but Niffy Ned isn't joking. The name Niffy Ned also is humour because Niffy isn't a real name, it's made up and it's also alliteration so it makes it sound good. 

World war 1 poems (task 8)

World War 1 poem - Wilfred Owen His fingers wake, and flutter up the bed. His eyes come open with a pull of will, Helped by the yellow may-flowers by his head. A blind-cord drawls across the window-sill . . . How smooth the floor of the ward is! what a rug! And who's that talking, somewhere out of sight? Why are they laughing? What's inside that jug? "Nurse! Doctor!" "Yes; all right, all right." But sudden dusk bewilders all the air -- There seems no time to want a drink of water. Nurse looks so far away. And everywhere Music and roses burnt through crimson slaughter. Cold; cold; he's cold; and yet so hot: And there's no light to see the voices by -- No time to dream, and ask -- he knows not what. This passage shows the man is certainly conscious in a way but not in the fullest sense, and the degree to which he is seems hard to determine. He has just come out of sleep, his fluttering fingers suggesting imperfect bodily control, though his "pull of will." The passage also has examples of phonology, one of which is when the man can just about pick out various sounds, such as the nurse talking and laughing. The fact the man in the poem can hear certain things gives the reader that moment if relief that he must be alright. The lexical choices which also comes under phonology making this passage effective would be the words; "Nurse! Doctor!" The two short words implies someone is calling the nurse or the doctor which infers a sense of emergency making the audience feel someone is in trouble. The exclamation marks makes it looks as though the words have been shouted, so again it's like a sense of emergeny.

Adjectives and adverbs - travel writing

  There's a verity of lexical choices for this piece of persausive writing, to encourage and help readers know where their perfect destination will be. By using certain word choices it will be easier for the audience to know whether it's the right place for them. For example, when the text producer uses the words 'Rock n Roll lovers' it's telling the readers thats what the hotels theme is based on and therefore would be ideal for those whom are fans of rock n roll. The adverb 'lovers' is a good lexical choice because it gives an impression on the audience; if you're a fan of rock n roll it's likely you'll love this hotel. 

The word; 'palace' is effective to the readers because as an audience we suggest this hotel must be big. The reason for this is because the word palace is usually associated with big impressive buildings which tend to be owned by important people. 

Another important lexical choice that stands out from the rest would be the adjective; 'fabulous' the text producer has decided to use this word because it's a way to show the hotel is better than just good. It can also associate with other describing words such as; extraudinary and wonderful. This infers that this hotel must be close to perfection. 

Connotative meaning

This makeup advert draws your attention to the word 'Rimmel' in which we know is a very popular brand in the uk. The word targets teenage girls and women who are a fan of the brand Rimmel. Young girls who are also likely to idolise Kate Moss will be realed in to read this advert and will be tempted to buy these British make-up products to try and look like Kate Moss. The graphology is very clever in a way that it makes Kate Moss look seductive. The reason for this is because she's wearing a red dress and red lipstick and red is normally associated with confidence and passion. This draws the attention to her by the female gender because they might want to look like her.

The word; 'London' could also appeal to many readers as it's very famous. 

This advert catches the eye of the femal gender who are big fans of fashion. In this advert they have used the word 'Hot' (adjective) to describe the dresses in a shop called; 'Celeb Boutique' it persuades girls who tend to be quite out-going and buy dresses for the occasion, and also for those who take pride in their appearance. 

Grammar and syntax: Headlines

Grammar and syntax: Headlines

Millie Mackintosh has a honeymoon smugathon , plus the couples cheesiest snaps;

Millie Mackintosh stars in Made in Chelsea but became more famous when she started going out with singer Professor Green. This headline uses her name; ‘Millie Mackintosh’ (noun) which straight away catches the eye of people who are fans of the reality TV show; Made In Chelsea. In this case would most likely target young people however both genders who enjoy the show. A lot of young girls who look up to Millie and see her name as a headline will automically be encouraged to start reading about the latest news about her honeymoon, and possibly a few male fans. For people who know Millie Mackintosh but not so much about the marriage, the next word (proper noun) which is perfect for getting readers intrigued is ‘Honeymoon.’ This is influential, because people might be interested as to whom she has recently got married to.

 

Miley Cyrus’ dad Billy Ray has his say on her new image: “She's evolving as an artist”

This headline from the magazine; ‘Heat’ is similar to our previous headline in a way that it uses the stars name (noun) to start off the headline. Young girls who knew Miley as the clean cut teen Disney star would most likely be interested to find out more on how Miley’s fans and relatives are going about the huge change with Miley’s fame. These two simple nouns; ‘Miley’ and ‘Cyrus’ will get lots of people wanting to find out more about how her life is dramtically changing. We can already start to see a pattern with only two headlines. They both indicate the newspaper headlines only need a well known star’s name for readers curiosity.

 

Bieber’s spit hits the fans”

Once again we have another celebrity headline starting with a name; ‘Bieber’ which would straight away target young girls who are big fans of Justin Bieber. However in this headline it ends with the word; ‘fans’ (noun) when the words Bieber and fans are in the same sentence today we assume it will either be an article on how Justin Biebers fans are rising or maybe dropping after the teen starts to go off the rails and forgets to treat his fans with respect, even after all the support they’ve given him. His fans are also more likely to show interest with the word ‘fan’ in the headline as they are a fan themselves. The word spit (noun) describes a vile action which Bieber did which doesn’t come to much as a surprise anymore, as we all know what the teen is now capable of which could make anybody intriguing for people to read what the troubled teen has been up to.